Shoppable video across your website in minutes.

Bring your best TikTok and Reel content to your Shopify Storefront and increase page conversion and revenue by +18%.

All paid plans have a 14-day free trial. Cancel anytime.

In 2024, short-form video drives eCommerce

In 2023, online shoppers prefer video.

93%

of purchases are influenced
by video.

80%

increase in conversion after watching related video.

70%

of shoppers prefer video to
text & image.

Turn your content
into thumb-stopping
shoppable video

Effortless integration: customize to match your brand and seamlessly embed on your Shopify store in minutes.

Beauty
Fashion
Jewelry
Health & Wellness
Accessories

Trusted by loved brands

Brands just like yours use Novel to bring their Shopify stores to life.

Fitish saw 9X ROI over Black Friday through sales driven by Shoppable Video

View on Site

goodwipes increases average session times by 213% through embedded Shoppable Video

View on Site

Bondeye Jewelry promotes their new charms collection with Shoppable Video

View on Site

What customers are saying:

This app has been a game changer for our website!!! The video content through Novel allows for our customers to feel closer to our brand and makes our website way more fun and engaging. The team is so easy to work with and helpful!! Couldn't recommend them more!!
Jess
Founder, Bondeye Jewelry
We have always wanted to incorporate a video experience for our customers, and this app does exactly that. The dashboard itself is very user-friendly, and the setup was very quick. The Novel team has been fantastic and always available when I have questions.
Jenna
Founder, Fitish
Hands down one of my favorite Shopify apps! So relevant in today's consumer/content landscape and another great tool to keep our site sticky. Joe and his team were easy to work with and set up was quick. I was easily able to change/add content myself in the dashboard. Highly recommend!
Casey
Founder, The Gentle Pit

Integrated with your favorite eCommerce tools

Brands just like yours use Novel to bring their Shopify Stores to life.

Affable.ai

Affable lets global brands, agencies & D2C e-Commerce brands find influencers, manage campaigns & measure ROI with ease!

Aspire

From campaign management to measurement, Aspire drives awareness, impressions, and repeatable purchase behavior.

Attentive

The most comprehensive text message marketing solution, driving 18.5% of total online revenue for businesses by creating thoughtful SMS experiences.

Billo

Billo is a marketplace for short-form videos starting at $59/video. Get 1st video with $50 OFF: NOV-TCVO-BILLO.

CAA

We create opportunity.

Coefficient Labs

CoEfficient Labs specializes in TikTok Ads, Linkedin Ads, Google/Bing Ads, and Paid Social.

Cohley

Cohley is a content marketing platform focusing on user generated content, visual asset creation, and text review generation.

Corso

Helping brands win post purchase. By partnering with Corso, your brand gains a world-class CX team that can help field tickets related to shipping issues.

Darkroom

Darkroom is a category leader in digital growth marketing. We fuel growth for the world's best brands.

Fera

Show beautiful, simple product reviews with Fera. Reviews help visitors trust your store and can boost sales. Fera helps you easily collect, show & grow customer reviews, photos & videos for your store.

Gr0

GR0 is the leader in organic search in the country for D2C businesses.

Hawke Media

Hawke offers custom, data-driven marketing strategies to businesses of all sizes.

Magic Links

MagicLinks is the global leader in authentic social commerce for YouTube, Instagram and social media influencers.

Postscript

SMS marketing platform for eCommerce companies. Helping Shopify stores drive 30x ROI with text message marketing.

Power Digital

Power Digital is a tech-enabled growth firm––at the intersection of marketing, consulting & data intelligence.

Prismfly

Prismfly is an eCommerce growth partner specializing in Conversion Rate Optimization (CRO). We pair strategy with best-in-class design and development to create leading digital experiences.

Reviews.io

Authenticity is at the heart of everything we do.

Triple Whale

Triple Whale lets you easily manage and automate analytics, attribution, merchandising, forecasting and more—in the palm of your hand.

Upfluence

All-in-one platform to manage your influencer campaigns from start to finish. The best influencer platform to help you scale your influencer marketing campaigns. All Industries.

Varfaj

Helping industry changing brands by taking technology off of their plate. We do this by assembling a lean team of senior experts to strategize and execute migrations to Shopify, website redesigns, and CRO optimizations.

Affable.ai

Affable lets global brands, agencies & D2C e-Commerce brands find influencers, manage campaigns & measure ROI with ease!

Aspire

From campaign management to measurement, Aspire drives awareness, impressions, and repeatable purchase behavior.

Attentive

The most comprehensive text message marketing solution, driving 18.5% of total online revenue for businesses by creating thoughtful SMS experiences.

Billo

Billo is a marketplace for short-form videos starting at $59/video. Get 1st video with $50 OFF: NOV-TCVO-BILLO.

CAA

We create opportunity.

Coefficient Labs

CoEfficient Labs specializes in TikTok Ads, Linkedin Ads, Google/Bing Ads, and Paid Social.

Cohley

Cohley is a content marketing platform focusing on user generated content, visual asset creation, and text review generation.

Corso

Helping brands win post purchase. By partnering with Corso, your brand gains a world-class CX team that can help field tickets related to shipping issues.

Darkroom

Darkroom is a category leader in digital growth marketing. We fuel growth for the world's best brands.

Fera

Show beautiful, simple product reviews with Fera. Reviews help visitors trust your store and can boost sales. Fera helps you easily collect, show & grow customer reviews, photos & videos for your store.

Gr0

GR0 is the leader in organic search in the country for D2C businesses.

Hawke Media

Hawke offers custom, data-driven marketing strategies to businesses of all sizes.

Magic Links

MagicLinks is the global leader in authentic social commerce for YouTube, Instagram and social media influencers.

Postscript

SMS marketing platform for eCommerce companies. Helping Shopify stores drive 30x ROI with text message marketing.

Power Digital

Power Digital is a tech-enabled growth firm––at the intersection of marketing, consulting & data intelligence.

Prismfly

Prismfly is an eCommerce growth partner specializing in Conversion Rate Optimization (CRO). We pair strategy with best-in-class design and development to create leading digital experiences.

Reviews.io

Authenticity is at the heart of everything we do.

Triple Whale

Triple Whale lets you easily manage and automate analytics, attribution, merchandising, forecasting and more—in the palm of your hand.

Upfluence

All-in-one platform to manage your influencer campaigns from start to finish. The best influencer platform to help you scale your influencer marketing campaigns. All Industries.

Varfaj

Helping industry changing brands by taking technology off of their plate. We do this by assembling a lean team of senior experts to strategize and execute migrations to Shopify, website redesigns, and CRO optimizations.